Miss Bossy Boots

Who’s in charge

With a name like ‘Miss Bossy Boots’, the brand identity for this manager of photographers, fashion stylists and hair and makeup artists was always going to be a bit irreverent. For its ‘Sweet Sixteenth’ birthday, a new website was the perfect gift.

Arts & culture
  • Brand identity
  • Communications
  • Packaging
Introducing the team

The Miss Bossy Boots character and her playful companion ‘kitty’ – originally designed in 2000 by one of Envelope’s longtime collaborators Lee Wong – convey a touch of humour in the otherwise serious business of project managing photographers and their shoots.

A voice to be reckoned with

Over the years, Miss Bossy Boots’s multiple personas and an expanding family of cartoon characters cheekily inhabit physical and digital communications marketing its services to advertising creatives and production teams.

A generous, large format printed broadsheet reinforces the passion and dedication of the entire Miss Bossy Boots family.

Bossy on the web

The responsive design framework of the new website maximises the display of images on all devices with just enough brand presence to make a lasting impression. Built on WordPress, content management is autonomous for Veronica’s capable team. Other digital communications such as electronic newsletters notify dedicated followers of fresh site content.

Taking charge…

Envelope’s playful take for the highly capable MBB studio helped the team’s passion and confidence shine through their brand identity. How could Envelope help your business express itself and take charge?

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