MHLET
Real people. Lived experience…
What to do when a much larger organisation takes your name? Invite Envelope to develop a new strategy telling the story of real people with actual lived experience of mental health using their own voices.
Our global research of health organisations and face-to-face interviews with local stakeholders—with and without mental health lived experience—is distilled into a compelling human story. This collaborative approach is well suited to an audience with unique sensitivities allowing everyone to not just be heard, but importantly, listened to.
A clear narrative crystallises… ‘Lived experience builds collective knowledge which leads to positive change’ but only MHLET’s consumers can tell this story authentically. Presented as ‘A person’ rather than their diagnosis, this new identity gives MHLET consumers agency in how they are seen and especially how they are listened to.
Coming from Tasmania myself, I know just how important it is to give people with lived experience of mental health a voice. A person’s authenticity can only show through if they are given agency in how they are seen and heard. People. Place. Story. We come back to it so often because frankly it works.
Another project…
Skin Health Institute
More than skin deep.