ACIL ALLEN
Symbols of change...
ACIL ALLEN is the largest Australian owned, independent, economic, policy and public affairs management consulting firm in the nation. Envelope’s brand identity harnesses symbols of change to engage the public and private sectors.
Merging two company cultures has its challenges. Envelope’s detailed internal and external stakeholder research distills the brand qualities of each into a single, unified brand personality. With support from the new board a bold presence is crafted to raise eyebrows in a traditionally conservative audience.
Understanding. Translating. Interpolating. Envelope Group helped us do that.
Envelope focused on our values, our capabilities and the passion of our people to make a difference for our clients. It worked. We turned a new face to the world, fresh, but familiar in many ways to our clients — in a way they both recognised, and about which they were curious.




