Rakumba Lighting Brand identity

Rakumba has been producing custom-made feature lighting for the Australian design industry since 1968. Envelope’s close collaboration with new owners helps Rakumba create attention from its target audience of discerning architect and interior designers.

Approach
 

A custom designed word mark embodies both classicism and modernity — both qualities of this bespoke manufacturer. 

Andrew Curtis photography documents factory and workshop workers celebrating their artisan skills. The feature image of the printed broadsheet occupies a full day shoot.

Other printed items are at first glance elegant and simple yet closer inspection reveals sophisticated production techniques.

Digital marketing templates facilitate production by Rakumba’s small team, reducing time frames and costs for this small family business.

Modular trade show exhibition systems are rolled out annually with a minimum of fuss with high impact.

 

Brand identity
Communications
Exhibition
Digital

We've also developed brand identities for architectural solutions company Atkar and for contemporary jeweller, Blanche Tilden